Social Media Marketing
Social Media Management
A reliable social presence needs a consistent plan, approved content and clear responsibility for publishing and interaction. Luke manages the everyday work around your selected channels, connecting monthly planning, creative and community activity. We agree the boundaries with your team so enquiries and sensitive conversations reach the right people.
Discuss your projectThe right fit
A scope built around your business.
For businesses that need ongoing channel support, regular content coordination and a defined approach to publishing and audience interaction.
What we can include
- Monthly planning and coordination
- Approved content scheduling
- Caption writing and posting
- Community management
- Trend research and performance insights
Deliverables and responsibilities are confirmed in your tailored proposal.
Create a dependable publishing workflow
We define the channels, content needs and approval process before managing the calendar. Your team provides current product information, campaign dates and feedback, while Luke coordinates the agreed planning and publishing work. A clear review process reduces last-minute changes and prevents outdated information from going live. Posting frequency and creative volume are scoped to the business; they should not be assumed from a generic monthly package.
Set boundaries for community interaction
Comments and messages may contain sales enquiries, customer service issues or sensitive information. We agree the tone, response responsibilities and escalation path so community activity stays aligned with your business. Product-specific answers, refunds and complaints may require your team's input. Community management is not an implied round-the-clock support service: coverage and response expectations are defined in the proposal, along with the access needed for the selected channels.
Use insights to improve the next plan
Monthly review looks at the available platform information and the goals behind the content. Reach can show distribution; engagement can indicate response; enquiries provide a different commercial signal. We use these together rather than treating follower count as the only measure. Trends and audience feedback inform the next content cycle. Organic management does not include advertising spend or guarantee a fixed level of reach, and paid campaign support should be scoped separately.
Your questions
Before we begin.
Which channels can you manage?
Our service focuses on Instagram, Facebook, TikTok and LinkedIn. We recommend the mix that fits your audience and agree the managed channels in the proposal.
Will you reply to all customer service messages?
We agree response boundaries and escalation with your team. Specialist questions, complaints and sensitive issues may require your business to respond directly; coverage is defined rather than assumed.
Is paid advertising included?
Not automatically. Ongoing organic content and community management are distinct from Meta or Google campaign management, although they can share brand and creative direction.
Start a conversation
Tell us what you want to achieve.
Share your business, current challenges and priorities. We'll discuss the right scope for your social media management project.
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